Content Strategy, Vol. 2: Planning, Producing And Maintaining Quality Content by Smashing Magazine

Author:Smashing Magazine [Magazine, Smashing]
Language: eng
Format: mobi, epub, pdf
Tags: Smashing eBooks
Publisher: Smashing Magazine GmbH
Published: 2015-09-22T16:00:00+00:00

•While the category is still there, the related tags aren’t used.

•The image credit is visible right below the image, while the caption is still hidden behind the button.

So, the journalist published the story once, and the same content is presented, but some of its elements are left out or rearranged to accommodate for the smaller screen.

In order to create a content strategy that works for you and that goes wherever your users are, you have to stop thinking about devices. Instead, start working to create content that has structure, even as it takes on different forms.

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